Lane 01 — Demand
A lead is a phone number. An appointment is a buyer.
No ads and no lead list. We build a list of homeowners who should be replacing what you sell, a person on our team calls every one of them, and only the ones who clear a written standard reach your calendar.
- Homeowner data
- Outbound calling
- Human qualification
- No-show rebooking
The problem
The gap nobody sells you
Lead vendors sell you the phone number and leave the hard part to your sales team — then bill you again next month. Somebody still has to call it, qualify it, handle the objection on the doorstep of the conversation, and get a specific time on a specific calendar. That work is the whole job, and it is the part that gets skipped.
- The same contact sold to three of your competitors
- Form fills from renters, out-of-area and tyre-kickers
- Nobody calls inside the first hour, so it is cold by lunchtime
- Your closer spends the morning dialling instead of selling
How it runs
Step by step, in order.
- 01
Build the list
Property records filtered to your service area and to the thing you sell — ownership, roof or equipment age, storm history, property value. We are picking houses that should be buying, not buying attention from people who clicked something.
- 02
A person calls, seven days a week
Our team dials 7am to 10pm, seven days a week, because the homeowner who answers at 7:40pm on a Sunday is the one nobody else called. We represent the conversation properly and we do not pretend to be a call centre reading a card.
- 03
Qualify against a written standard
Ownership, service area, budget and timeline, confirmed before anything reaches you. These are not boxes on a form — they are the four things that, when one is missing, waste an afternoon you are never getting back.
- 04
Book onto your calendar
A specific time with a specific rep, confirmed with the homeowner, never more than two same-day. It lands in whatever your team already opens every morning.
- 05
Chase the no-show
A homeowner who does not answer the door gets rebooked at no charge, and it does not count against your package. That is our problem to solve, not yours.
What you get
- Exclusive appointments — never sold to anyone else
- A guaranteed count in writing
- Ownership, area, budget and timeline confirmed before you see it
- No-show rebooking at no charge
- Repair or service jobs booked alongside at no added cost
- Weekly numbers — booked, sat, and what came off them
What we need from you
- Your real service area, drawn properly, not a radius you guessed.
- Calendar access for the reps who will run the appointments.
- Twenty minutes to agree what a qualified appointment means for you, in writing.
- Reps who will actually run a full presentation when they get there.
Commercials
One flat rate, a guaranteed count
Packages are priced as one flat rate for a guaranteed number of booked, qualified appointments — never per lead, and never per dial. The rate depends on your market and you get it on the call. What we do not guarantee is what your reps close, because that depends on three things we do not control.
See the packagesQuestions
Before you ask us on a call.
Are these exclusive?
Yes. An appointment we book is yours and is never sold to another contractor. That is the main structural difference between this and a lead vendor, where selling the same contact several times is the business model.
What if the homeowner does not show?
We rebook it at no charge and it does not count against your package. No-shows are our problem — if they counted, we would be incentivised to book anybody.
Do you run ads to generate these?
No, and we never have. There is no ad account and no creative. We filter property records for homeowners who should be replacing what you sell, and then a person calls them.
How fast does the first appointment land?
Typically inside the first week. Days one to four are the list and the script; dialling starts around day five.
Free 30-minute audit
Show us the bottleneck.
Thirty minutes on your funnel, your system and your numbers. We will tell you what we would run — or why we are not the right fit.